Ranking of Reputation Management Agencies (SERM) 2024: TOP-30 Best Reputation...

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Who needs SERM agency services?
When to contact a reputation agency
What are the types of reputation management agencies?
What is included in the services of SERM companies
How much do SERM services cost in 2024
Rating: TOP-30 best SERM/ORM agencies in Russia
How to choose a reputation agency and not waste your money
You can't make a first impression twice. That's why more and more companies are starting to care about their online reputation.

After all, according to statistics, about 80% of people prefer to read reviews on various platforms rather than in official sources . 68% apply for a product or service based on a recommendation. This is what the power of word of mouth looks like.

Why is it so important to take care of your image? Imagine that we are looking for  wordpress web design agency a car repair shop. We find several companies, for example, on 2GIS or Yandex.Maps.

The first thing we'll look at is the rating and reviews. Should you choose 4.8 stars with 45 reviews or 2.9 with 21 reviews? The answer is obvious.

What is the secret to a positive response to a service? When you do your job well and encourage customers to leave reviews, people come to you and not to a competitor.

No time to read? Check out the TOP-1 reputation management agency [2024]: INTOP CLICK .

Another example. A client found your dentistry through an ad on Yandex.Direct. He is ready to leave a request and make an appointment, but decides to check reviews about the company.

And there... It's a real shame. Only 5 reviews, 2 of which are negative. A dubious prospect for your health and an immodest budget for treatment.

The person begins to doubt and chooses more "convincing" options. And he also switched from paid advertising, so the money was written off for this click.



Girls are falling
Therefore, if you want to get hot leads , then do not rely on promotion in Yandex.Direct alone . Use a comprehensive approach and pay attention to different sources of attracting clients and the most effective platforms for placing ads . Together, they will work for themselves and for that guy, and at the end they will give a "snowball effect".

Convinced them to go to the site with an advertisement → made an offer on the site that is hard to refuse → impressed them with a positive reputation on the Internet → the client is yours. Without unnecessary questions or doubts, they will buy the product.
All because at no stage did he have any doubts about the quality of your work. He already trusts you.

By the way, a bad review is not a death sentence. It can be a plus if you handle it correctly, close the objection and persuade the dissatisfied buyer to the bright side, i.e. find a way out of an unpleasant situation and correct your mistake.

When viewing a card, the user purposefully looks for negative reviews in order to find weak points: what to pay attention to, what is wrong and where he can be fooled.

If he sees that the company is at fault, but tries to find a way out of the situation and compromises, then this inspires trust and creates loyalty to the brand. Such correspondence is more like the truth and is perceived as more valuable than polished boastful reviews.